Privacy Policy for lufsum

Last Updated: May 7, 2025

Thank you for choosing lufsum. Your privacy is of utmost importance to us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our iOS mobile application, lufsum. lufsum provides a platform that resembles video call for your dates and utilizes Artificial Intelligence (AI) and Machine Learning (ML) to transcribe the conversations from your dates. Please read this policy carefully to understand our practices.

1. Information We Collect

We collect various types of data to provide and improve our services for you. The following types of data may be collected:

A. Account Information

Email Address & User Profile Information: Used for creating and managing your lufsum account, app functionality, communication purposes (e.g., sending you updates or security alerts), and for analytics to help us understand user behavior and improve your experience. This data is linked to your identity.

B. Audio Data

Date Recordings & Transcriptions: To provide the core functionality of lufsum, we record the audio of your dates facilitated through the app. This audio is then processed by our AI and ML algorithms to create a transcription. This data is inherently sensitive and is linked to your identity and your dates. We only collect audio data when you actively use the recording feature during a date on the app.

C. Usage Data

Interaction Data: Information about how you interact with the app features (e.g., features used, session duration, interactions with the interface) is collected to improve app functionality, personalize your experience, and conduct analytics. This helps us understand user engagement and optimize the app.

D. Technical Information

Device Information: We may collect information about the device you use to access lufsum, such as the device model, operating system version, unique device identifiers, and mobile network information. This is used for app functionality, analytics, and to ensure compatibility.

Call Quality Data: Given the video call like interface, we may collect technical data related to call quality (e.g., jitter, latency, packet loss) to diagnose and improve call performance and the overall user experience. This data is generally aggregated and anonymized or de-identified.

E. Diagnostics

Crash Data: Information about app crashes is collected to identify and resolve technical issues, ensuring a smoother app experience. This data is generally anonymized or de-identified.

Performance Data: We collect data related to app performance (e.g., loading times, responsiveness) to conduct analytics and improve functionality, making the app faster and more reliable. This data is generally anonymized or de-identified.

2. How We Use Your Information

The data we collect is used to:

• Provide, operate, and maintain the lufsum app and its features, including date recording and transcription services.
• Improve, personalize, and expand our services, including the accuracy of our AI and ML transcription models.
• Understand and analyze how you use our app to enhance user experience and develop new features.
• Communicate with you, either directly or through one of our partners, including for customer service, to provide you with updates and other information relating to the app, and for marketing and promotional purposes (with your consent, where required).
• Process your transactions (if applicable).
• Detect and prevent fraud and ensure the security of our app.
• For compliance purposes, including enforcing our Terms of Service, or other legal rights, or as may be required by applicable laws and regulations or requested by any judicial process or governmental agency.

3. Data Sharing and Disclosure

We are committed to not selling your personal data. We do not share your information with third parties except in the following circumstances:

• With Service Providers: We may share your data with third-party service providers who perform services on our behalf, such as cloud storage for audio and transcription data, AI/ML model processing, analytics, and customer support. These providers are contractually obligated to protect your data and use it only for the purposes for which it was disclosed.
• For AI/ML Improvement: Anonymized or de-identified audio snippets and transcriptions may be used to train and improve our AI and ML models. We will take steps to ensure that this data does not directly identify you.
• Legal Requirements: We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or a government agency), to protect our rights, or to protect the safety of our users or others.
• Business Transfers: In the event of a merger, acquisition, reorganization, bankruptcy, or sale of all or a portion of our assets, your information may be transferred as part of that transaction. We will notify you via email and/or a prominent notice on our app of any change in ownership or uses of your personal information.
• With Your Consent: We may share your information with other third parties with your explicit consent.

4. Data Security

We implement robust, industry-standard security measures to safeguard your data, especially sensitive information like audio recordings and transcriptions. This includes encryption during transmission (e.g., using TLS/SSL) and at rest. Our AI/ML processing is also conducted with security in mind. While we strive to protect your personal data, please note that no security measures are completely foolproof, and we cannot guarantee absolute security.

5. Your Rights and Choices

You have certain rights regarding the personal data we hold about you:

• Access and Correction: You have the right to access your personal data and request that any inaccuracies be corrected. You can usually review and update your account information directly within the app settings.
• Data Portability: You may have the right to request a copy of your data in a machine-readable format.
• Opt-Out of Certain Communications: You can opt out of receiving promotional communications from us by following the unsubscribe instructions in those communications or by changing your app settings.
• Data Deletion: You can request the deletion of your account and associated data, including your audio recordings and transcriptions, by contacting us at privacy@lufsum.app. We will process your request in accordance with applicable law, and your data will be permanently deleted unless we are required to retain it for legal or legitimate business purposes (e.g., to comply with legal obligations, resolve disputes, or enforce our agreements).
• Control Over Recordings: You have control over when to start and stop recordings during your dates within the app.

6. Children's Privacy

lufsum is not intended for use by individuals under the age of 18. We do not knowingly collect personal information from children under 18. If we become aware that a child under 18 has provided us with personal information, we will take steps to delete such information from our files.

7. Third-Party Links and Services

Our app may, from time to time, contain links to and from the websites or services of our partner networks, advertisers, and affiliates. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites.

8. Changes to This Privacy Policy

lufsum reserves the right to update this Privacy Policy at any time. We will notify you of any significant changes by posting the new Privacy Policy on this page and, where appropriate, through in-app notifications or email. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

9. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:

lufsum
Email: privacy@lufsum.app